TÜV Rheinland, a global leader in independent inspection, testing, and certification, opened its Northeast Technology and Innovation Center—a 65,000 sq. ft. facility in Boxborough, MA. To enhance the space with impactful environmental branding, Pinpoint was engaged to design, produce, and install a comprehensive signage system throughout the facility.
My role encompassed research & ideation by conducting brand analysis and space planning to align signage with TÜV Rheinland’s visual identity and functional needs. Concept development, by designing initial mockups and visual presentations to refine concepts with the team. Production ready designs, developing final artwork, technical specs, and installation guides to ensure seamless execution.
The completed project included:
Main Lobby Branding – Custom Laser-Cut Acrylic Logos & Lettering, Precision-Painted to Match Brand Colors
Halo-Lit Feature Logo – A Striking 9’ x 8’ Illuminated Dimensional Sign
Company History Timeline – A 27’ Long Visual Representation of TÜV Rheinland’s Legacy
Acrylic Display Case – A Custom-Built Case Showcasing the Groundbreaking Ceremony Shovel
Wayfinding & Hallway Graphics – Strategically Placed Elements to Reinforce Brand Presence and Enhance Navigation
